Case study - How to succeed on YouTube with thumbnails

We have been working with the YouTube channel BillyBinges for about one year, and this year we have shown incredible results in terms of views and content promotion, compared to the results before. BillyBinges is a channel with movie reviews and reactions.

Billy used to make live reaction content before our collaboration; he was capable of collecting about 30,000 views per video. Now his average view count is 2-4 times as more.


Result after work with us


The result before we started working with BillyBinges


In just 3-4 months of cooperation, we have achieved excellent results!

We have analyzed older thumbnails and thought of a plan to improve their quality on the channel, to make them more attractive for the viewers, like that we could earn their bigger trust in the channel’s content. As everyone knows, book judged by its cover first, and the same rule applies to YouTube videos. Videos will get more views if a thumbnail is more catchy to the eye. If it’s made poorly, viewers may think that the content is as bad, just as the thumbnail, so they might not even click on it. If a video is not viewed, it loses its rating in search and will appear more rarely in recommended videos.


After the analysis, we began our work with the thumbnails. The first 5-8 test thumbnails did not provide good results because of the incorrect arrangement of YouTube’s algorithm. Sometime later, we launched 5 more new videos with upgraded thumbnails. YouTube’s algorithm system noticed the attraction of the new thumbnails and started recommending those videos to the old and new viewers.

We achieved a result that doubled the CTR of the video.This was enough for YouTube to offer videos to more viewers. The creator of the channel also changed the approach to his content when he started releasing content with new thumbnails.Synergy worked.

The result before we started working with BillyBinges


The result before we started working with BillyBinges


Result after work with us


Result after work with us


Result after work with us


After a year of providing to Billy over 114 upgraded thumbnails, he continues to work with us, and his audience keeps expanding.


I know of customers who ordered 1 or 2 thumbnails and expected YouTube’s algorithm to do a miracle. But this miracle never happens. To get the best result from these thumbnails is only by maintaining at least 10-20 units of new content with improved thumbnail designs. The algorithm needs to catch up with the change, and it’s a long-term investment. In 90% of cases, it pays off fully and brings additional income.


Good thumbnails also increase the channel's image in the eyes of existing and new viewers; the audience becomes more loyal, seeing high-quality content. Never forget to work at the content as well. The core of the content, audio, and video quality greatly affects the channel’s popularity and success.


If you wish to have high-quality thumbnails for your channel, write me on

WhatsApp: +1-646-980-6431 or E-mail: alex@deskillss.com

The price of making thumbnails starts from $30. My team and I never take an advance payment, payment is made after the production of the thumbnail. Payment is done via PayPal or 2checkout.